Coverage Report For the Andale Research Product Launch
Press briefing held at Bangalore
on June 21, 2002

The Hindu Business Line
The Economic Times
Business Standard
Financial Express
Deccan Herald

Online version of the coverage

The Hindu Business Line
Andale targets exporters with online research offering

Our Bureau
Mr Munjal Shah, CEO, Andale India, addressing a news conference in Bangalore on Monday. - G.R.N. Somashekar

ANDALE, an automation and data service provider, has launched Andale Research, a product that will enable intelligent selling on online marketplaces, targeted at exporters across the world and particularly in India.
Launching the tool, the CEO, Mr Munjal Shah, said that Indian exporters to the US and Germany did not always have access to market intelligence for the products they sell.
"With Andale Research, exporters in India can have the market transparency they need to sell more efficiently."
Andale Research provides sellers with information on pricing, volumes, success rate graphs, measures of demand, category trends and other key metrics.
Mr Shah said that these reports are delivered after the analysis of over 624 million items sold on the online marketplace, eBay, in both the US and Germany.
These items alone represent almost $22 billion in online sales in a $60-billion market, he added. Over 2.2 million items sold on eBay are made in India, according to Mr Shah, who added that in addition to providing statistics, the product recommends the best time and day to sell, the best category to place the item in, and the best way for the exporter to price the item.
For $4 a month, the service is made available to online and offline merchants.
The merchants can use the product to establish a fair market value with other online or offline merchants when conducting transactions.
The product has been launched for trading on eBay and Andale plans to extend this service to other online marketplaces, auction sites and storefronts in the next few months, according to Shah.
As the exclusive provider of hit counters on eBay, an agreement renewed recently for three years, Andale is the auditor of record for measuring buyer interest and traffic to 80 per cent of all items sold on the site, said Mr Shah.
"We combine the hit counter information with eBay sales data and other proprietary data sources to create a repository of pre- and post-sales information available."

The Economic Times
Andale launches online software

BANGALORE: Software product maker Andale has launched its Andale Research offering, targeted at merchants selling products online.
The company has already tied up with eBay, the world's largest online market place to provide the site's users with background data on a staggering 624 million products worth over $22 billion sold on the site.
According to Mr Munjal Shah, CEO, Andale, this product was developed entirely at the company's Bangalore centre. He said Andale Research provides sellers with information on pricing, volumes, success rate graphs, trends and other key metrics. This data, he added allows them to obtain better information related to pricing a product, the best day to sell it on, etc.
Andale had soft-launched this product about two months ago on eBay and officially unveiled it in Bangalore on Monday. This product has been developed over 10,000 man hours, Mr Shah said. Andale Research will be hosted and will be priced at $3.95 per month. However, Mr Shah said the domestic nature of the Indian online market doesn't justify its launch in the country. This apart a handful of retailers have already subscribed to this product to improve prices they get for ethnic products on eBay.
Meanwhile, Andale will add another 100 people to its centre. While the company has 200 employees at its Bangalore facility, it continues to have a 30-person legacy operation in the US . The company has moved most of its day-to-day operations such as human resources and finance to India , Shah said.

Business Standard
Andale launches online marketplace tool

Our Bureau in Bangalore
Published : March 2, 2004

Andale, the Bangalore-based leading data services provider for online merchants has announced the launch of Andale Research, a product that facilitates intelligent selling on online marketplaces. Prior to this India launch, this product was released worldwide about two months ago and has already managed to rope in 70,000 paid customers who are essentially merchants. Andale Research provides information on pricing, volumes, success rate graphs, measures of demand, category trends and other key metrics.
The product analyses over 624 million items sold on eBay, the world's largest online auction site. These 624 million items represent nearly $22 million in online sales.
While nearly 2.2 million of these items sold on eBay in one year are made in India, nearly 12 million items to the database every week.
Announcing the launch of Andale Research in India, Munjal Shah, CEO, Andale, said, "With this product, merchants can look at a fair market value for their product and also be aware of the new trends that emerge in customer behavior for specific products. It will provide a great opportunity for Indian exporters to gain a significant market share."
Andale has an exclusive arrangement with eBay, which shares its research data. The product called Andale Research is a hosted software, which a merchant can buy at a certain amount.
With this, he can use the tools in the software (product) to sell his product, as well as access research data to obtain selling and buying patterns for his product. All this comes at a cost of $3.95 per month.
Elaborating on the nature of the product, Shah said, "Till date, Indian exporters to US and Europe did not have access to market intelligence for their products. With Andale Research, they will be able get information at their finger tips."
Currently, Anadale's registered users worldwide (1.5 million people) drive over 80 per cent of all listings on eBay each week.
The flagship product of the company has been developed by a team in Bangalore, where a staff of 100 people also handle customer support. Over 10,000 man-hours have been invested for the development of this product. The company is 250-strong.
Last year, trading in online commerce were valued at $60 billion. Of this $40 billion came from small businesses that used eBay, Google and Overture. eBay alone accounted for nearly $20 billion of online trade.
Currently, online trade among small businesses account for 1 per cent of USA's GDP and is expected to touch $400 billion or 10 per cent of USA's GDP by 2010.

Deccan Herald
Research tool for online traders launched

Apart from providing statistics, the new tool recommends the best time and day to sell, the best category to place an item in and the price of an item.

BANGALORE, DHNS: Andale, the largest provider of automation and data services for online merchants, has launched a new tool 'Andale Research', a product that will facilitate intelligent selling on online marketplaces for the Indian market.
Andale Research provides sellers with information on pricing, volumes, success rate graphs, measures of demand, category trends and other key metrics. To deliver these reports, Andale Research analyses over 624 million items sold on the online market - eBay from the US and Germany. Currently, over 2.2 million items which are made in India are sold on eBay in a year.
Addressing a press conference on Monday, Andale CEO Munjal Shah said Andale Research would be valuable tool for Indian exporters to the US and Germany as they did not have access to market intelligence for the products they sell. "Research product is a global one. Though the product has not been customised to suit the Indian market, it would not make a big difference," he said.
Mr Munjal said, "Andale research is to buyers and sellers of products what Bloomberg is to buyers and sellers of stocks. When stock market information was first made available in a real-time online, it revolutionised stock trading. Andale Research will do the same for product trading," he said.
Mr Munjal who raised $64 million for the company, said that the product was completely developed by an engineering team at its Bangalore centre.
Apart from providing statistics, the product recommends the best time and day to sell, the best category to place an item in and the price of an item. The product, which has been launched for trading on eBay, is available at subscription of $3.95 per month.
Andale launched the first server-based auction management system in 1999, the first multiple channel auction service in 2001, the first complete set of tools for eBay in 2002.

The Hindu
Andale launches "Intelligent Selling" product

BANGALORE: Automation and data services provider for online merchants, Andale, on Monday announced the launch of Andale Research, a product that will facilitate ``intelligent selling'' on online marketplaces. Over 10,000 man-hours were invested in the design and development of this product at Andale's Bangalore office, a company release said.
Andale research provides sellers with information on pricing, volumes, success rate graphs, measures of demand, category trends, and other key metrics, it said.
To deliver these reports, Andale research analyses over 624 million items sold on the online marketplace eBay, in both the U.S. and Germany. These 624 million items represent almost $22 billion in online sales, it added.
PTI

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